Creative Analytics (Beta)

See performance per creative instead of per ad. The same video running across 12 ad sets now rolls up into one row, with spend, revenue, ROAS and AOV attributed by wetracked.io's first-party data.

• Creative-level rollup across ad sets, variants and duplicates

• Engagement metrics next to revenue: thumbstop rate, hold rate, video completion at 25%, 50% and 75%

• Sort and filter by top spend, top ROAS, date range and more

• Verified Data badge on every metric sourced from first-party tracking

Find it under Add-ons in the left menu. Free on every plan during Beta.

Google Ads in Pulse

Google Ads joins Meta and TikTok in the Pulse dashboard. Open Pulse, click Channels in the top right, then + Add Channel.

Export for AI

Export your Pulse data as a clean .md file or copy it to your clipboard, then paste it into ChatGPT, Claude or any LLM to analyze performance. Click the export icon in the top right of Pulse.

Weekly email reports

Get a weekly summary of your ad performance by email, with week-over-week change on every metric and a separate block per store. Choose which metrics you receive under Settings, then Notifications.

Audience segments in Pulse (Meta only)

Break your Meta metrics down by new, engaged and existing customers to see whether spend is acquiring customers or re-converting existing ones. Requires Audience Segments to be defined in Meta Ads Manager under Advertising Settings.